Walmart gets backlash over T-shirts with ‘All Lives Matter’ and ‘Blue Lives Matter’ slogans


People wear face masks and rubber gloves to protect them from the novel coronavirus (COVID-19) while practicing social distancing (physical distancing) as they wait in to enter a Walmart store in Toronto, Ontario, Canada on April 03, 2020. With the spread of COVID-19 growing in Canada, many grocery stores are limiting the number of people allowed to enter at one time in an effort to promote and enforce social distancing (physical distancing). Today the Province of Ontario released its projections for COVID-19 which estimate that there will be between 3,000 and 15,000 deaths in Ontario due to the virus over the next two years. However if Ontario did not take any measures to slow the spread of COVID-19, there could be as many as 100,000 deaths over the course of the next two years. As of today the province has reported 3,255 cases of the virus, including 1,023 recoveries and 67 deaths, but there have been dozens of additional deaths that have not been reported by provincial health officials. (Photo by Creative Touch Imaging Ltd./NurPhoto via Getty Images)

NEW YORK — Walmart is facing heat for selling T-shirts that feature variations of the “Black Lives Matter” slogan, including “All Lives Matter,” “Blue Lives Matter,” “Irish Lives Matter” and “Homeless Lives Matter.”

The backlash erupted on social media, where users criticized the world’s largest retailer for allegedly “mocking” the Black Lives Matter movement, which has come to symbolize a call to action against racism and police killings of black people in America.

The slogan was born after the controversial killing of Trayvon Martin in Florida in 2012.

Since then, “Black Lives Matter” has become a rallying cry, most recently, by protestors nationwide and around the world in the aftermath of George Floyd’s killing at the hands of law enforcement in Minneapolis in June.

The T-shirts are being sold online by and Walmart Canada online.

In a comment to CBC, Walmart Canada said it “stand[s] against any form of racism or discrimination.” “We promote listening, seeking to understand and embracing individual differences. Today, our third-party marketplace has a number of items with variations on the phrase ‘lives matter.’ We will continue to review those items to ensure compliance with our terms and conditions.”

As of Thursday afternoon, the “All Lives Matter” T-shirts were no longer visible on the Walmart Canada website.

Walmart said in an email that its online marketplace includes third-party sellers who must pass a review based on a number of criteria before they are approved to sell items on

Those include: ensuring the products they sell comply with all applicable laws, regulations, legal requirements, and generally accepted industry standards. Walmart said sellers can’t post illegal or prohibited products.

Still, third-party sellers have gotten Walmart in trouble before. In December, Walmart Canada apologized for making available a Christmas sweater with an apparent drug reference.

And in 2017, the company apologized for an offensive slur used by a third-party seller in a product listing on its website.

T-shirts bearing “All Lives Matter,” “Blue Lives Matter” and “Irish Lives Matter” slogans are also selling on Amazon. Amazon did not immediately respond to a request for comment.

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