Federal officials unveil impaired driving awareness campaign

NASHVILLE, Tenn. — Federal highway officials have unveiled a campaign aimed at combatting drunk and drug-impaired driving.

On Tuesday, the National Highway Traffic Safety Administration revealed the campaign that will run national television, radio and digital ads through Labor Day weekend.

The administration says state and local law enforcement agencies will be stepping up enforcement of impaired driving as well.

National Highway Traffic Safety Administration Deputy Administrator Heidi King discussed the new initiative in Nashville on Tuesday, alongside law enforcement, safety, other interested groups and drug-impaired driving victims.