MEMPHIS, Tenn. -- The 2017 Beale Street Music Festival lineup has been released.
Top names include Kings of Leon, Snoop Dogg, Sturgill Simpson, Jill Scott and Tori Kelly among others.
The festival will be held May 5, 6 and 7.
As part of the salute to the 2017 Memphis in May International Festival honored country, Colombian bluesman Carlos Elliot Jr. will perform in the blues tent on Saturday, May 6.
First-time Beale Street Music Festival performers include X Ambassadors, Jimmy Eat World, Griz, The Revivalists, Silversun Pickups, legendary Australian rockers - Midnight Oil, The Strumbellas, Alter Bridge, Machine Gun Kelly, Greensky Bluegrass, Ani DiFranco, Highly Suspect, Mayer Hawthorne, Kongos, Declan McKenna, John Paul White, Peter Wolf, Big Head Blues Club, and Bahari.
WREG's Michal Quander learned Memphis in May's goal was to keep the line up diverse in order to appeal to everyone.
"We do our research, do our homework. We track ticket sales, streaming," said one of the organizers when asked how they come up with the list. "We come up and we end up offering about 150 contract."
That number dwindled down to the more than 60 artists on the final lineup.
Aside from the big name artists, the Beale Street Music Festival and other Memphis in May events bring big money to the city. Just last year, Memphis in May released an economic impact study that reported the event brought in more than $77 million to the city.
For more information on the Memphis in May Festival, click here.
For more on the artists, click here.