CORDOVA, Tenn. -- Bundled up and tents pitched with sights set on taking home a new couch.
"We are going to really rough it out here. They have a facility in the back with a nice trailer, to freshen up. This is it," said Jeannette Summerville.
The rush to make the first 43 has already started. Stephen Schmidt said he got to the store around 6:30 on Monday morning. He’s even tried out the sofa he can’t wait to call his come Wednesday.
"Tent, sleeping bag, pillow, change of clothes, chair. I have everything you could need," said Stephen Schmidt.
The eager IKEA shoppers have been welcomed with open arms.
"Instead of cutting a ribbon, we saw a log under Swedish custom that brings good luck to the home and visitors," said Josh Roth.
Customers with a purpose all camped out for different reasons with the same goal in mind.
"I happened to have the next few days off, figured why not spend them winning a couch," said Monica Verga.
They said Wednesday morning, they’ll be among the few with priceless memories and a free piece of furniture.
"Years down the road, I’ll be able to say I got a couch at IKEA, and I made friends and I was one of the few," added Verga.